Bring the Marketing Canvas Method to your team
A structured strategy workshop — not a PowerPoint presentation. Your team leaves with a scored diagnosis, prioritised initiatives, and a 12-month roadmap.
Over 100 teams have used the Marketing Canvas Method to go from strategic fog to operational clarity — in a single day.
How we work?
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SELF-GUIDED WORKSHOP KIT
FOR TEAMS WHO WANT TO RUN IT THEMSELVES.
What you get:
→ The book (1 copy per participant)
→ Marketing Canvas card deck
→ Scoring grids + templates (digital)
→ Facilitator cheat sheet (PDF)
→ 1-hour onboarding video call
Starting from €200 per team
Best for: small teams, startup budgets, repeat use
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MARKETING CANVAS SPRINT
A FACILITATED 2-DAY INTENSIVE
What happens:
→ Pre-work data gathering (1 week before)
→ Day 1: Steps 0–3 — Diagnosis: Segment selection, context mapping, archetype identification, gap scoring
→ Day 2: Steps 4–5 — Action: 15 prioritised initiatives, 12-month roadmap with cycle gates
→ Post-session: written synthesis document
Starting from €8,000 for a 2-day engagement
Best for: leadership teams, annual planning, pivots
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STRATEGIC ADVISORY
ONGOING STRATEGIC PARTNERSHIP
What you get:→ Full Marketing Canvas Sprint (included)
→ Monthly strategic review sessions
→ Archetype evolution monitoring
→ Initiative tracking and scoring updates
→ Direct access to Laurent for strategic counsel
Custom scoped — inquire for a proposal
Best for: CMOs, transformation programmes, PE portfolio
Inside the 2-Day Sprint
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Morning:
Step 0: Confirm Lead Segment + JTBD
Step 1: Strategic Context Mapping (M1–M10)
Afternoon:
Step 2: Revenue Ambition + Archetype Selection
Step 3: Vital Audit — score the 10 priorities
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absorb "here's what's broken"
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Morning:
Step 4: Generate 15 initiatives (FIX / ALIGN / GROWTH)
Feasibility × Impact scoringStep 0: Confirm Lead Segment + JTBD
Afternoon:
Step 5: Build the 12-month roadmap
Three 4-month cycles with gate criteria
Assign owners. Define metrics. Ship it.
Let’s Work Together
If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.